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BOXING DAY SALE: Up To 40% Off | Spend $100+ For Extra 10% Off With Code "BD10"
BOXING DAY: Up To 40% Off | Spend $100+ For Extra 10% Off With Code "BD10"
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Original price $92.00 - Original price $92.00
Original price
$92.00
$92.00 - $92.00
Current price $92.00

VIRTUE Restorative Treatment Mask 150ml

Virtue

A hydrating and shine-boosting mask for dry or damaged hair, in a mini size. Give dry, weak or damaged hair a potent dose of hydration and streng...

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Original price $92.00 - Original price $92.00
Original price
$92.00
$92.00 - $92.00
Current price $92.00
Original price $50.00 - Original price $50.00
Original price
$50.00
$50.00 - $50.00
Current price $50.00

VIRTUE Full Conditioner 200ml

Virtue

A lightweight conditioner that hydrates and thickens fine hair. Condition, thicken and revive your hair with Virtue Full Conditioner. This creamy...

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Original price $50.00 - Original price $50.00
Original price
$50.00
$50.00 - $50.00
Current price $50.00
Original price $55.00
Original price $55.00 - Original price $55.00
Original price $55.00
Current price $43.00
$43.00 - $43.00
Current price $43.00

VIRTUE Create Volumizing Mousse 156g

Virtue

Virtue Volumizing Mousse instantly thickens hair, adds body, bounce, and flexible hold for a long-lasting style. Combining the power of our signa...

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Original price $55.00
Original price $55.00 - Original price $55.00
Original price $55.00
Current price $43.00
$43.00 - $43.00
Current price $43.00
Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $52.00
$52.00 - $52.00
Current price $52.00

VIRTUE Create Texturizing Spray 140g

Virtue

Are you tired of having limp, lifeless hair that won't hold a style? Look no further than the Virtue Texturizing Spray. This innovative formula is...

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Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $52.00
$52.00 - $52.00
Current price $52.00
Original price $51.00
Original price $51.00 - Original price $51.00
Original price $51.00
Current price $49.00
$49.00 - $49.00
Current price $49.00

VIRTUE Full Conditioner 500ml

Virtue

Virtue Refresh Dry Shampoo 128g is a lightweight, invisible dry shampoo that removes build-up, oil, and odour while reviving your style with each ...

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Original price $51.00
Original price $51.00 - Original price $51.00
Original price $51.00
Current price $49.00
$49.00 - $49.00
Current price $49.00
Original price $42.00 - Original price $42.00
Original price
$42.00
$42.00 - $42.00
Current price $42.00

VIRTUE Volumising Primer 150ml

Virtue

A pre-styling mist to prep and protect hair. Get grip, without the grit with Virtue Volumising Primer. Ideal for creating the perfect foundation ...

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Original price $42.00 - Original price $42.00
Original price
$42.00
$42.00 - $42.00
Current price $42.00
Original price $63.00 - Original price $63.00
Original price
$63.00
$63.00 - $63.00
Current price $63.00

VIRTUE Healing Oil 50ml

Virtue

A multi-tasking hair oil to repair, protect and hydrate hair. Deliver lightweight shine, softness and hydration to your hair with Virtue Healing ...

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Original price $63.00 - Original price $63.00
Original price
$63.00
$63.00 - $63.00
Current price $63.00
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Original price $57.00 - Original price $57.00
Original price
$57.00
$57.00 - $57.00
Current price $57.00

VIRTUE ColorKick De-Brassing Shampoo 240ml

Virtue

A gentle, sulfate-free shampoo made with all-natural colorants to tone, neutralize, and brighten all shades of color-treated and natural hair. Hai...

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Original price $57.00 - Original price $57.00
Original price
$57.00
$57.00 - $57.00
Current price $57.00
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Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00

VIRTUE Recovery Shampoo 240ml

Virtue

A sulfate-free shampoo for damaged, stressed or dehydrated hair. Cleanse, repair and nourish your hair with Virtue Recovery Shampoo. This gentle ...

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Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00
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Original price $42.00 - Original price $42.00
Original price
$42.00
$42.00 - $42.00
Current price $42.00

VIRTUE Curl Conditioner 200ml

Virtue

A moisturising conditioner that won’t weigh down curly hair. Curly hair is fabulous, if you ask us, but it’s also picky. Enter the Virtue Curl Co...

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Original price $42.00 - Original price $42.00
Original price
$42.00
$42.00 - $42.00
Current price $42.00
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Original price $59.00 - Original price $59.00
Original price
$59.00
$59.00 - $59.00
Current price $59.00

VIRTUE Split End Serum 50ml

Virtue

A serum to help seal and repair split ends. Strengthen, seal and rebuild broken ends with Virtue Split End Serum. Packed full of Virtue’s exclusi...

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Original price $59.00 - Original price $59.00
Original price
$59.00
$59.00 - $59.00
Current price $59.00
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Original price $36.00 - Original price $36.00
Original price
$36.00
$36.00 - $36.00
Current price $36.00

VIRTUE Curl Shampoo 240ml

Virtue

A gentle, caring shampoo to add bounce and shine to curly hair. This one goes out to our curly-headed friends, our coily-haired honeys. The Virtu...

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Original price $36.00 - Original price $36.00
Original price
$36.00
$36.00 - $36.00
Current price $36.00
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Original price $40.00 - Original price $40.00
Original price
$40.00
$40.00 - $40.00
Current price $40.00

VIRTUE 6-in-1 Styler 120ml

Virtue

A universal styling cream to help prime and protect hair. Meet the cream that does it all: Virtue 6-in-1 Styler is a lightweight creme-serum that...

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Original price $40.00 - Original price $40.00
Original price
$40.00
$40.00 - $40.00
Current price $40.00
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Original price $56.00 - Original price $56.00
Original price
$56.00
$56.00 - $56.00
Current price $56.00

VIRTUE Recovery Conditioner 200ml

Virtue

A rich conditioner to repair damaged and dry hair. Hydrate, soften and renew dry, damaged and dehydrated hair with Virtue Recovery Conditioner. W...

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Original price $56.00 - Original price $56.00
Original price
$56.00
$56.00 - $56.00
Current price $56.00
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Original price $56.00 - Original price $56.00
Original price
$56.00
$56.00 - $56.00
Current price $56.00

VIRTUE Smooth Conditioner 200ml

Virtue

A hydrating conditioner that smooths hair and reduces frizz. Add hydration, softness and shine while minimising frizz with Virtue Smooth Conditio...

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Original price $56.00 - Original price $56.00
Original price
$56.00
$56.00 - $56.00
Current price $56.00
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Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00

VIRTUE Full Conditioner 500ml

Virtue

A sulfate-free shampoo that adds thickness and volume to fine hair. Cleanse, thicken and volumise fine or limp hair with Virtue Full Shampoo. This...

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Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00
Sold out
Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $42.00
$42.00 - $42.00
Current price $42.00

VIRTUE 6-in-1 Styling Paste 50ml

Virtue

Virtue 6-In-1 Styling Paste 50ml is a medium-hold gum that adds texture, volume, and shine to short hairstyles while nourishing and protecting hai...

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Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $42.00
$42.00 - $42.00
Current price $42.00
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Original price $124.00 - Original price $124.00
Original price
$124.00
$124.00 - $124.00
Current price $124.00

VIRTUE Recovery Conditioner 500ml

Virtue

A rich conditioner to repair damaged and dry hair, in a jumbo size. Hydrate, soften and renew dry, damaged and dehydrated hair with Virtue Recove...

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Original price $124.00 - Original price $124.00
Original price
$124.00
$124.00 - $124.00
Current price $124.00
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Original price $104.00 - Original price $104.00
Original price
$104.00
$104.00 - $104.00
Current price $104.00

VIRTUE Recovery Shampoo 500ml

Virtue

A sulfate-free shampoo for damaged, stressed or dehydrated hair, in a jumbo size. Cleanse, repair and nourish your hair with Virtue Recovery Sham...

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Original price $104.00 - Original price $104.00
Original price
$104.00
$104.00 - $104.00
Current price $104.00
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Original price $35.00 - Original price $35.00
Original price
$35.00
$35.00 - $35.00
Current price $35.00

VIRTUE Refresh Purifying Shampoo 120ml

Virtue

A sulfate-free deep cleansing shampoo to refresh and purify hair. Deeply cleanse hair without harsh sulfates with Virtue Refresh Purifying Shampo...

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Original price $35.00 - Original price $35.00
Original price
$35.00
$35.00 - $35.00
Current price $35.00
Sold out
Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00

VIRTUE Smooth Shampoo 240ml

Virtue

A sulphate-free shampoo for frizzy, unruly hair. Cleanse, soften and add shine to curly, wavy or frizzy hair with Virtue Smooth Shampoo. This gen...

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Original price $54.00 - Original price $54.00
Original price
$54.00
$54.00 - $54.00
Current price $54.00
Sold out
Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $39.75
$39.75 - $39.75
Current price $39.75

VIRTUE Create 6-in-1 Styler Guard Hairspray 165g

Virtue

A moderate hold, wonder-working aerosol spray that goes beyond styling strands with six benefits that fight the elements that threaten to take dow...

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Original price $57.00
Original price $57.00 - Original price $57.00
Original price $57.00
Current price $39.75
$39.75 - $39.75
Current price $39.75
Sold out
Original price $47.00
Original price $47.00 - Original price $47.00
Original price $47.00
Current price $39.00
$39.00 - $39.00
Current price $39.00

Virtue Refresh Purifying Leave-in Conditioner 150g

Virtue

Virtue Refresh Purifying Leave-in Conditioner 150g is a lightweight mist that gently nourishes hair while it enhances manageability, reduces flyaw...

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Original price $47.00
Original price $47.00 - Original price $47.00
Original price $47.00
Current price $39.00
$39.00 - $39.00
Current price $39.00
Sold out
Original price $130.00
Original price $130.00 - Original price $130.00
Original price $130.00
Current price $75.00
$75.00 - $75.00
Current price $75.00

VIRTUE Curl Conditioner 500ml

Virtue

Virtue® Curl Conditioner weightlessly detangles, de-frizzes, nourishes, and hydrates without weighing down curls. Repairs cuticle damage, ...

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Original price $130.00
Original price $130.00 - Original price $130.00
Original price $130.00
Current price $75.00
$75.00 - $75.00
Current price $75.00
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