Cruelty Free

Vitafive CPR Curly Bounce Back Sulphate Free Shampoo is perfect for all types of curly hair, and gives you gentle results that won't disturb your h...

A must have for those with blonde, highlighted or lightened hair that requires extra protection against heat damage. Repairing and strengthening, t...

Beach Muk Sea Salt Spray gives you sexy beach hair - in a bottle! This texturizer is formulated with natural sea salts for a tousled, matte look th...

Benefits: Gently eliminates scalp oil and controls sebum production. No harsh stripping. Protects and nourishes dry sensitized ends. Gentle, colo...

Ideal to give softness and manageability to dry hair while maintaining the optimal water balance. Leave your hair soft, shiny and full of vitality....

The asap clearskin bodygel contains a powerful AHA/BHA blend combined with Bilberry and White Tea Extract to assist in the removal of dead skin cel...

Deep cleansing to detox and remove oil, minerals and build-up.

Exclusive KeraTriplex® blend replenishes every strand for healthy-looking hair, while awapuhi extract balances moisture for manageability and shine...

Formulated with purple neutralising pigments needed to counteract the unwanted yellow tones in naturally grey to white hair.The Novafusion Colour c...

A residue-removing formula to leave scalp and hair nurtured with essential vitamins, minerals, herbs, botanicals and other protectors. Nourishes an...

Vitafive CPR Volume Shampoo 300ml Energise and amplify fine, limp hair with this strengthening botanical enriched formula that is sulphate and para...

Sulphate and Paraben Free A weightless styling powder designed to create strong grip and matte texture, ideal for style manipulation. Powder parti...

Reduce brassy, yellow tones in blonde hair with Muk Blonde Muk Blonde 1 Minute Blonde Toning Treatment. This fantastic treatment will deeply nouris...

Apply to wet hair, distribute, lather then rinse. Repeat if necessary. For increased conditioning and protection, follow with the most suitable mil...

Finally a removalist who knows how to be gentle. The asap gentle eye make-up remover removes all traces of eye make-up without causing irritation. ...

The asap soothing gel is a water-based gel formulation which hydrates without adding oil, making it an ideal moisturiser, particularly for oily ski...

Lightweight silicones smooth, condition and seal hair with added shine. Speeds up drying so you get silky-smooth results in less time.

Conditioning formula provides extra body, fullness and control, while super-emollient ingredients leave hair manageable and shiny. Preps hair for a...

Ultra-fine, colorless formula leaves no residue; ideal for all hair types and colors. Powerful directional spray refreshes and revives lifeless hai...

Inspired by the upward force of air pressure and its lifting ability, Densify is a non-tack gel liquid that thickens each individual hair fibre. It...