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Joico

Joico

With a history in developing salon-professional haircare for decades, Joico products are built to improve your hair’s strength, shine, colour, and overall health. Joico; the joi of healthy hair. 

  • Sold out
    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50

    Joico K-Pak Color Therapy Shampoo 1L

    Joico

    This color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antiox...

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    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50
    Sold out
  • Sold out
    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50

    Joico K-Pak Reconstructing Shampoo 1L

    Joico

    Lather in lustrous, more resilient hair. Formulated with damage-seeking Keratin and protective Guajava Fruit Extract, this gentle shampoo helps fo...

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    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50
    Sold out
  • Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $43.95
    $43.95 - $43.95
    Current price $43.95

    Joico Blonde Life Brightening Shampoo 1L

    Joico

    There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinar...

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    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $43.95
    $43.95 - $43.95
    Current price $43.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico K-Pak Clarifying Shampoo 300ml

    Joico

    Need a hair-refresh? This deeply detoxifying shampoo clears the way for shiny, bouncy, healthy-looking hair by gently, yet effectively removing the...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50

    Joico Blonde Life Violet Shampoo 1L

    Joico

    You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly b...

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    Original price $113.16
    Original price $113.16 - Original price $113.16
    Original price $113.16
    Current price $40.50
    $40.50 - $40.50
    Current price $40.50
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico Blonde Life Brightening Shampoo 300ml

    Joico

    There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
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    Current price $28.95

    Joico Color Balance Purple Shampoo - 300ml

    Joico

    May the force be with you: We think this shampoo deserves honorable mention for its ability to give the phrase "to serve and protect" a whole new m...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $113.00
    Original price $113.00 - Original price $113.00
    Original price $113.00
    Current price $47.95
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    Current price $47.95

    Joico Hydrasplash Shampoo 1L

    Joico

    Even fine-to-medium hair gets thirsty… and deserves a tall drink of water that doesn’t make it fall flat. The luxurious lather of HydraSplash Hydr...

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    Original price $113.00
    Original price $113.00 - Original price $113.00
    Original price $113.00
    Current price $47.95
    $47.95 - $47.95
    Current price $47.95
  • Original price $33.95 - Original price $33.95
    Original price
    $33.95
    $33.95 - $33.95
    Current price $33.95

    Joico Defy Damage Protective Shampoo 300ml

    Joico

    With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildu...

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    Original price $33.95 - Original price $33.95
    Original price
    $33.95
    $33.95 - $33.95
    Current price $33.95
  • Sold out
    Original price $29.95
    Original price $29.95 - Original price $29.95
    Original price $29.95
    Current price $25.95
    $25.95 - $25.95
    Current price $25.95

    Joico Blonde Life Violet Shampoo 300ml

    Joico

    You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly ba...

    View full details
    Original price $29.95
    Original price $29.95 - Original price $29.95
    Original price $29.95
    Current price $25.95
    $25.95 - $25.95
    Current price $25.95
    Sold out
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
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    Current price $28.95

    Joico Joifull Volumizing Shampoo - 300ml

    Joico

    We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to weigh do...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
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    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
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    Current price $28.95

    Joico Moisture Recovery Shampoo - 300ml

    Joico

    When your hair is thirsty and parched, it will literally lap up the hydration that our Moisture Recovery Shampoo pours into each and every strand. ...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico K-Pak Reconstructing Shampoo 300ml

    Joico

    Lather in lustrous, more resilient hair. Formulated with damage-seeking Keratin and protective Guajava Fruit Extract, this gentle shampoo helps for...

    View full details
    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Sold out
    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico Color Balance Blue Shampoo - 300ml

    Joico

    We decided to leave brassy to the band, and give the Sombre Set (the new, subtle take on Ombre-highlighted brunettes) the hue they deserve, with th...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
    Sold out
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico Color Infuse Red Shampoo - 300ml

    Joico

    Red may be the color that turns heads faster than any other; but, unfortunately, it’s also the color that fades the fastest, too. So, we thought it...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico Hydrasplash Shampoo - 300ml

    Joico

    Even fine-to-medium hair gets thirsty… and deserves a tall drink of water that doesn’t make it fall flat. The luxurious lather of HydraSplash Hydra...

    View full details
    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico K Pak Color Therapy Conditioner - 250ml

    Joico

    Choosing a shampoo that won’t zap the zing out of your new shade is obvious—but you’d also be wise to follow up with this color-locking conditioner...

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    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95
  • Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

    Joico K-Pak Color Therapy Shampoo - 300ml

    Joico

    This color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antiox...

    View full details
    Original price $33.95
    Original price $33.95 - Original price $33.95
    Original price $33.95
    Current price $28.95
    $28.95 - $28.95
    Current price $28.95

Serving the hair and beauty industry for decades, Joico is all about creating the joy of healthy hair. For Joico, overall hair health is one of the most important things about achieving great looking hair, year-round.

Joico’s hair products are designed to improve the hair’s strength, shine and health with every use. With salon-professional haircare products targeting hydration, moisturisation, and colour, you can achieve incredible hair with Joico no matter your hair type or concern.

Featuring a wide range of shampoos and conditioners designed specifically for coloured hair, Joico products are a must for anyone who wants to extend the life of their hair colour and return their hair to full health.

Troya Beauty is one of the only official Australian stockists of Joico haircare products